Tag: AMP Conf 2018

AMP for Email: A New Frontier for AMP (AMP Conf 2018)

AMP for Email: A New Frontier for AMP (AMP Conf 2018)

A New Frontier for AMP AMP has drastically improved how people consume and interact with content on the mobile web. But there are many other places where users consume content. What if you could improve those experiences too? Today, Google is announcing a new frontier for AMP — one in which developers can use AMP…

Using AMP as a Library to Build User Friendly Sites (AMP Conf 2018)

Using AMP as a Library to Build User Friendly Sites (AMP Conf 2018)

Using AMP as a Library to Build User Friendly Sites Contrary to popular opinion, it’s not only possible to build a whole site with AMP, it’s rewarding as well! Learn how your development process will change when going all in on AMP, what tools are available and how to design responsively, from top to bottom.…

Analytics and AMP – How to Track ALL THE THINGS (AMP Conf 2018)

Analytics and AMP – How to Track ALL THE THINGS (AMP Conf 2018)

Analytics and AMP – How to Track ALL THE THINGS Shifting to AMP requires careful analytics consideration. This talk will review how to setup a analytics and development plan to ensure your KPI’s are correctly tracked when migrating to AMP: 1) Review of the ClientID API to ensure your users are being tracked correctly when…

AMP Conf 2018 – Day 1

AMP Conf 2018 – Day 1

Tune in to the Day 1 livestream at AMP Conf 2018 in Amsterdam! Catch our first full day of talks by developers for developers, all crafted to help you create a best-in-class user experience. Whether you’re interested in rich animations, dynamic content, DevOps or monetization, you can get it all here! Watch the rest of…

Effective AMP Monetization: Header Bidding & more! – AMP Conf 2018

Effective AMP Monetization: Header Bidding & more! – AMP Conf 2018

How Prebid on AMP works → https://goo.gl/nSocNp Google Web Designer → https://goo.gl/GmZhpT AMP user identification documentation → https://goo.gl/AvxeUE Developer Advocate Ben Morss chats with members of the AMP team and development community at AMP Conf 2018 to talk about how: 0:25 → AMP now supports header bidding using Real Time Config (Vamsee Jasti, AMP Product…

The Many Faces of AMP (AMP Conf 2018)

The Many Faces of AMP (AMP Conf 2018)

The Many Faces of AMP Not just a content producer and publisher, The Washington Post has been rapidly adapting to changes in technology and the media industry. Arc Publishing — our inhouse software-as-a-service business has been attracting bigger and bigger media players as clients. Because of Arc’s rapid growth combined with industry focus on mobile…

Progressive Web AMPs: the Story so Far (AMP Conf 2018)

Progressive Web AMPs: the Story so Far (AMP Conf 2018)

Progressive Web AMPs: the Story so Far In this hour long special, Eric, PM on the AMP team, will walk through the latest progress with the AMP+PWA combinations patterns and the industry trends we’re seeing. Afterwards the BMW.com team at famous creative agency Jung von Matt will enter the stage to show you in detail…

JavaScript in AMP & New URL structures at AMP Conf 2018

JavaScript in AMP & New URL structures at AMP Conf 2018

Developer Advocate Ben Morss sits down with AMP engineering lead Malte Ubl, and talks about the exciting announcement that the AMP team is working on bringing JavaScript to AMP. Developer Advocate Paul Bakaus then explains how web packaging will be used to let browsers show the original page’s URL, even when that page is served…

The Definitive Guide to Building an AMP e-commerce Experience (AMP Conf 2018)

The Definitive Guide to Building an AMP e-commerce Experience (AMP Conf 2018)

The Definitive Guide to Building an AMP e-commerce Experience In this hour long special, Lisa, PM on the AMP team with focus on e-commerce, will walk through the latest advancements in AMP that benefit e-commerce and how to get started. To then get real, a few companies whose names you know will talk you through…

AMP Optimization & SEO: Do's & Dont's (AMP Conf 2018)

AMP Optimization & SEO: Do's & Dont's (AMP Conf 2018)

AMP Optimization & SEO: Do’s & Dont’s In this session, Aleyda Solis gives you a lot of great tips for AMP optimization and some key considerations for SEO. Aleyda is an international SEO consultant at Orainti – she brings her expertise to this session and consults us on a selection of do’s and dont’s. Watch…